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PC World announces Best in Show Awards from CES, Las Vegas

PC WORLD ANNOUNCES ITS BEST IN SHOW AWARDS FROM CES 2008

PC World, the UK’s leading computing retailer and e-tailer announces its best in show awards from the Consumer Electronics show in Las Vegas. Senior buyers from PC World have been at the conference this week, meeting with manufacturers and viewing the latest developments in consumer electronics.

PC World’s Best in Show Awards:

GOLD: Samsung’s Super Thin 31” OLED TV
Simon Turner, Group buying director and chair of the PC World judging panel, said: “The innovation that really grabbed our attention is Samsung’s Super Thin 31” OLED TV, one of the largest (and slimmest) OLED TV screens available to date. The TV works with organic light emitting diode (OLED) technology. This delivers brighter pictures and uses lower levels of power than other TVs. At the same time OLED technology enables manufacturers to build thinner and lighter TVs.”
OLED pixels generate their own light and eliminate the need for backlighting, reducing materials and enabling more desirable form factor. OLED TVs are also potentially 40% more energy efficient than LCD TVs. So, in the Samsung, we have a TV that looks great, delivers fantastic pictures and delivers energy and environmental savings. Top marks!”

SILVER: The new Spykee Robot range from Meccano
Simon Turner, Group buying director and chair of the PC World judging panel, said: “Meccano’s build it yourself Spykee robot lauched last year, and three new members of the family are about to be born: the Spykee Miss, Spykee Cell and Spykee Vox robots. The original Spykee is a great surveillance tool for the home, with a web-enabled camera on board, capable of sending pictures to your office desktop. It can also be used for VoIP calls. The new models will feature Bluetooth and voice activation technology. Consumer robotics is a sector that is expanding rapidly and we’re betting that we’ll all have some kind of robot servant in our homes within ten years.”

BRONZE: The LG Wristphone
Simon Turner, Group buying director and chair of the PC World judging panel, said: “A bit of Back to the Future for our bronze award, as life catches up with Sci Fi, this time a 50-year-old comic strip. LG announced that they are developing a wrist phone, similar to the device made famous in the Dick Tracy cartoon strip from the 1950s. Prototypes of the device are on display at the exhibition. It features a three-button interface, a colour display and Bluetooth. It’ll make it a lot harder to lose a phone and it’ll suit active types.“

PC World’s competition of the conference: HD DVD vs Blu Ray
Simon Turner, Group buying director and chair of the PC World judging panel, said: “A bruising encounter this week, but the battle isn’t over yet and this is looking like a broader competitive battle. There are new contenders in downloads and hard drive recorders that are entering the fray.”

PC World’s trend of the conference: “Touch Interfaces”
Simon Turner, Group buying director and chair of the PC World judging panel, said: “Our favourite trend is the emergence of more touch-controlled devices. New phones, audio devices, laptops and camcorders are featuring touch screens, following Apple’s lead with the iPod Touch. Microsoft also talked about new computing interfaces that are touch and motion controlled and that is definitely the way forward for gadgets this year and into the future.”

He added: “Many of the small touch devices are about taking the internet on the road. More and more hand-held devices are incorporating wireless internet technology that will enable owners to access the internet at wireless hotspots, use internet telephony to make calls at low cost or no cost and upload video, pictures and messages to social networking pages.” – Ends –

More information:
Hamish Thompson, Twelve Thirty Eight Ltd, 07702 684290
Rob Forbes, PC World, 07872 671829

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